Survey

1. Do you set a monthly budget for discretionary spending?
2. How do you usually discover new products?
3. Do you prefer experiences (travel, concerts) over physical goods?
4. Do you feel stressed or overwhelmed by too many choices?
5. What convinces you to try a new product at the grocery store?
6. Do you separate your work life and personal life clearly?
7. How important is a brand's social or environmental stance to you?
8. What is your experience with click-and-collect (buy online, pick up in-store)?
9. What is your primary source for news?
10. Do you enjoy cooking with new ingredients you buy?